Profiling Posters

Posters continue to deliver significant audiences, a fact oft-forgotten amid the excitement of all things digital. Being on show all the time the trusted poster still offers advertisers an effective means of reaching ubiquitous cover across a week.

The interactive dashboard below allows you to see exactly what audience posters within different environments will deliver for advertisers. These can be based on either:

  1. the total individuals who will see the campaign (reach)
  2. on the share of total campaign contacts (impacts)

All data here is drawn from Route R28 (September 2018)