Mary Meeker’s “Time Spent” Chart Updated

Mary Meeker’s annual internet trends report for 2017 has been released. You can view the full 300+ page report here.

One of the slides compares the share of media time and the share of advertising revenue within the USA. We have taken it upon ourselves to help Mary out by updating the chart for the UK. Additionally, as out of home (OOH) seems to have slipped by her attention we have added this to the mix for the UK data.

Share of media time and share of ad revenue, aligned. An update on Mary Meeker's US chart for the UK, with out of home revenue added
Share of media time and share of ad revenue, aligned. An update on Mary Meeker’s US chart for the UK, with out of home revenue added

All our data is sourced from accountable industry datasets. The sources are all included and can be traced in this document here.

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